We all know that you have to promote your books if you want them to sell. We should also all know that book PR is a great component of that whole process - the part where you show your book is relevant to potential readers, bring it to their attention, and get some buzz generated.
But […]

Posted in Author Publicity 3 Comments »

First of all, let me apologize for my long absence from All Book Marketing. Today seemed like a good day to get things back on track after a particularly pleasant exchange with an editor who demonstrated an important element of book PR: building a relationship with your audience.
It’s no secret that I’m a big advocate […]

Posted in Author Publicity 4 Comments »

Welcome to the All Book Marketing blog, where you’ll learn about book promotion, online book marketing, book PR, author publicity, and more.
This blog is run by publicist and online PR specialist Jennifer Mattern, owner of JH Mattern Communications and the All Freelance Writing blog and writing forums. Mattern is the author of the e-book, Press […]

Posted in Author Publicity, Online Book Promotion, All Book Marketing Blog, Book Marketing Tools, Ebook Marketing, Book Publicity, Book Market Research, Book Marketing Plans, Book Marketing Services, Book Marketing (general) No Comments »