Rick Frishman’s Book Publicity Tool Kit
October 9, 2007
Rick Frishman (a co-author of one of my favorite books on marketing for writers: Guerrilla Marketing for Writers) has put together a multi-part book publicity tool kit for BeneathTheCover.com.
The resources are excellent collectively, but I couldn’t find a nice way on the blog to navigate from one part to the next. So I thought sharing a comprehensive resource like this would be a great way to kick off the All Book Marketing blog.
Here are links to the various sections of Frishman’s book publicity tool kit:
- Inventorying Your Tools
- Media Lists
- Media Kits and the Web
- Press Releases
- Author’s Information
- Additional Items
I’ll be expanding upon quite a few of the subjects covered in the book publicity tool kit, especially in the PR / media relations capacity due to my own specialty in PR. Check out the series for an excellent overview on book publicity issues.
Technorati Tags: book publicity, book publicity tool kit, Rick Frishman, Guerrilla Marketing for Writers, book marketing, all book marketing, media lists, media kits, media relations, pr, publicity
If you liked this post, why not subscribe to All Book Marketing via email?

Posted in 

All Book Marketing is a blog on book marketing and book publicity, run by publicist and online PR specialist Jennifer Mattern.



Recent Comments