Rick Frishman’s Book Publicity Tool Kit

Date October 9, 2007

Publicity Tool KitRick Frishman (a co-author of one of my favorite books on marketing for writers: Guerrilla Marketing for Writers) has put together a multi-part book publicity tool kit for BeneathTheCover.com.

The resources are excellent collectively, but I couldn’t find a nice way on the blog to navigate from one part to the next. So I thought sharing a comprehensive resource like this would be a great way to kick off the All Book Marketing blog.

Here are links to the various sections of Frishman’s book publicity tool kit:

I’ll be expanding upon quite a few of the subjects covered in the book publicity tool kit, especially in the PR / media relations capacity due to my own specialty in PR. Check out the series for an excellent overview on book publicity issues.

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